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J. Crew Introduces Size XXX Small

Clothing store J. Crew is getting some buzz this week. The store has apparently introduced size XXXS or 000 (triple zero). The size fits someone with a waist measuring just 23 inches. The company claims the size was created to fit customers in Asia. Some bloggers have criticized the tiny size, saying it's part of the "vanity sizing" trend of duping customers into thinking they are wearing smaller sizes.

Still, others say it's a great business move. Jennifer Black, retail expert applauds the move, saying, "We feel like the retailers in general never make enough small sizes. What stocks out first when an item is hot are sizes 0 to 4." Black also says it's unlikely this is a case of vanity sizing.

Jenna Lyons, JCrew
(Image: E!)
More info HERE


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People : Jennifer Black




 
07/10/2014 4:15AM
J. Crew Introduces Size XXX Small
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